Xaxis: Programmatic Solutions Transforming Digital Media Into Business Outcomes

A programmatic partner to improve your media plan performance.

Xaxis claim they transforms digital media into business outcomes. The focus on maximizing the ROI of their clients’ digital media investments by combining purpose-built AI, advanced cross-channel solutions, and dedicated programmatic expertise to develop and optimize to success metrics that connect directly to their business goals. Founded in 2011, Xaxis is GroupM’s advanced programmatic media arm, delivering outcomes for more than 3,000 brands in 48 markets around the world.

“At Xaxis, that means: Advancing our technology, data, and expertise to make programmatic media more effective and efficient. Listening to clients, partners, and consumers so we can understand and adapt to their changing needs. Developing truly accountable commercial models that demonstrate measurable results that prove the value of every programmatic investment Xaxis is proudly inclusive, innovative, curious, collaborative, accountable, and global.” – Xaxis

Agency Website: www.xaxis.com

Agency Hashtag: #Xaxis

Articles relating Xaxis:

  • ‘The model needs to evolve’: Xaxis CEO on the future of trading desks – Digiday
  • Inside The Programmatic World Of Xaxis – Forbes
  • About Xaxis – Xaxis
  • Xaxis Axes DSP, Calls Trading Platforms ‘Commoditized’ – AdExchanger
  • XAXIS: Delivering Content That Drives Outcome – Campaign
  • Xaxis The Outcome Media Company – Linkedin
  • Xaxis – @XaxisTweets – Twitter
  • Xaxis by WPP – WPP
  • Xaxis Organization – crunchbase
  • Xaxis Part of WPP – Glassdoor

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